“Apple Sells 2 Million Beatles Songs in a Week” |
| Apple Sells 2 Million Beatles Songs in a Week Posted: 23 Nov 2010 11:53 AM PST , On Tuesday November 23, 2010, 2:53 pm EST Question every Internet wisenheimer had last week: "Doesn't every Beatles fan already have every Beatles song"? Answer: Nope. Consumers had room for at 2 million Fab Four songs, and another 450,000 albums in their digital catalogs, it turns out. That's from EMI, via Billboard. Top album: Abbey Road. Top song: Here Comes the Sun. Both excellent choices. Probably didn't hurt that George Harrison song is one of the ones Apple is using in its new campaign. Also, it's a great freaking song: And that's the really important point to make about the Beatles on iTunes, at least from Apple's perspective: It will be be nice for the company if it sells a lot of Beatles songs. But it's really great for them that they get to advertise iTunes using Beatles songs. You can put a price on that kind of marketing campaign, but I but whatever Apple paid (I have a hunch it was a big sum, at least part of which was up-front), it will end up getting its money's worth. Follow Yahoo! Finance on ; become a fan on Facebook. This entry passed through the Full-Text RSS service — if this is your content and you're reading it on someone else's site, please read our FAQ page at fivefilters.org/content-only/faq.php |
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